Facebook and Instagram Ads Management

Facebook and Instagram Advertising Management

Active management and optimisation of our Facebook campaigns across Facebook and Instagram.

Facebook Ads


Each month we actively manage and optimise your Facebook Advertising campaigns.

Your campaigns are setup and optimised by our Facebook Advertising team across:

  • Facebook Newsfeed and Sidebar
  • Facebook Messenger
  • Instagram

As part of the monthly fee we:

  • Research, plan and prepare Facebook audiences to target
  • Setup Meta Pixel and conversion tracking
  • Organise Ad copy and imagery (or work with your designer to prepare)
  • Prepare and manage campaigns for awareness, site traffic and conversions
  • Monitor the campaigns and optimise
  • Provide a real-time dashboard of the spend


  • Note: The monthly fee includes management of the campaigns, but NOT the advertising spend. The spend is charged to you separately by Facebook.
  • We target Facebook Messenger as an ad target, however this item does not include active management of Messenger replies and queries. We can work with you to manage that separately, and/or build Messenger Chatbot solutions to cater for these requirements. Please ask us for further details regarding this.

Related Services


Social Channel Management

Management of your Facebook, Instagram, LinkedIn, Twitter and Google My Business profiles and pages


Google Ads and Microsoft Ads Management

Active management and optimisation of your Google Ads and Bing Ads campaigns


Facebook and Instagram Ads Management

Active management and optimisation of your campaigns across Facebook and Instagram


LinkedIn Ads Management

Active management and optimisation of your LinkedIn Advertising campaigns

HubSpot Video

Watch an overview of the XEN Growth Model


Contact Us

Sydney Office

XEN Systems
Suite 404 
56 Hercules Street
Chatswood NSW 2067 Australia

02 8006 4428
+61 2 8006 4428 (International)
Another happy client LG Energy

Impressed with XEN’s combination of strategic, technical and implementation skills

We initially engaged XEN to assist LG Solar & Energy to improve our lgenergy website SEO, however the project quickly grew to include strategy across paid and social channels as well, with a focus on driving leads.

With the site now gaining 1100 visits per day and providing more than 1200 new leads per month, the project has been a great success.

It has been a vital part of our 35% sales growth , compared to last year.

We've been impressed with XEN's combination of strategic, technical and implementation skills, and have now introduced them into other divisions across LG.

Markus Lambert

National Manager, Solar Sales, LG Electronics Australia Pty Ltd