Management of your Facebook, Instagram, LinkedIn, Twitter and Google My Business profiles and pages.
Your social profiles are updated with posts that include a mix of:
Note: The monthly fee includes management of the social profiles, but does NOT include any paid advertising activities. Please see paid channel items for details on paid social options.
Although organic social is declining in many areas (eg organic Facebook page updates get very little reach) it is important to maintain a 'fresh' presence, otherwise visitors to a company page (that hasn't been updated recently) may perceive a lack of interest.
Other channels (eg Instagram) are still providing opportunities for organic reach, and are important to update regularly.
By ensuring all social channels are updated, business brand and perception is maintained.
Organic social posts can also be used as inventory to promote via paid social channels.
Knowledge is deep within so many areas, inbound, content, organic and paid search, social media, email, the list goes on
I've been working with Craig and his team for years and cannot recommend him highly enough. He always has the most up to date knowledge and truly understands the "why" behind many marketing strategies.His knowledge is deep within so many areas, inbound, content, organic and paid search, social media, email, the list goes on.
Having such a wide set of skills gives me comfort that whatever suggestions he has are well thought out and goal oriented, unlike so many fad marketing companies that only focus on a single channel or modality that suffer from "I have a hammer so everything must be a nail" type thinking. To top it off, Craig is one of the nicest guys you could meet. He's easy to work with, solutions focused and always gives in depth explanations into any campaign. I always learn something new after talking to Craig!
Head of Digital
