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Each week we share our latest digital marketing and HubSpot experiments, findings, tips and strategies.

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Tags: Email, Marketing Manager, HubSpot, HubShots

HubShots Episode 70: HubSpot Sales Templates and How NOT to do SEO

In this episode Ian and Craig chat about Matt Barby's SEO talk at Inbound, dive into HubSpot's URL builder, and CRM's template library. And lol with It's Lenny.

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by Craig Bailey on 9 February 2017 1:53:48 AM
Tags: Email, Marketing Manager, HubSpot, HubShots

HubShots Episode 65: Marketing and Sales are BFFs, HubSpot Tips of the Year, Our Favourite Apps of 2016

In this episode we chat about the shift that has happened - marketing and sales are now so closely aligned that we don't really notice it any more. Plus our favourite HubSpot tips and then our favouri

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by Craig Bailey on 13 January 2017 7:10:02 PM
Tags: Email, Marketing Manager, HubSpot, podcast

HubShots Episode 20: Email Marketing Trends

Episode 20 of HubShots – the Unofficial Down Under HubSpot Podcast is now available - this week with a focus on email marketing.

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by Craig Bailey on 22 February 2016 2:37:56 PM
Tags: Email, Marketing Manager, HubSpot

Using the HubSpot Recent Conversion Contact Field

A quick guide to using the HubSpot Recent Conversion field: recent_conversion_event_name

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by Craig Bailey on 9 February 2016 2:25:09 PM
Tags: Email

5 Email Marketing Tips for Your Xmas Campaign

It’s that time of year when many businesses start to ramp up their marketing efforts to make the most of the Christmas and New Year period. But what’s the best way to go about it?

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by Kerry Butters on 4 December 2014 5:34:50 PM
Tags: Digital Manager, Email, Marketing Manager, Social, Strategy, General, Web

Interesting Reading This Week

It's time to catch up on your reading! Here’s a quick update on some of the posts we read and found interesting recently. Follow the links to get updated.

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by Tara Connolly on 23 October 2014 8:17:32 PM
Tags: Email, Web Analyst, A/B testing

How to A/B Test Email Campaigns

A/B testing is a powerful marketing tool and can make a real difference to your conversion rates - in some cases marketers see a huge jump by as much as 400% in conversions just by altering the smalle

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by Kerry Butters on 11 October 2014 10:19:10 AM
Tags: Email

4 Email Marketing Tactics That Work

Don't overlook the results of email marketing - done effectively the ROI is high. These four tips will help you get started.

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by Kerry Butters on 10 July 2014 1:14:48 PM
Tags: Email

25 Mind Blowing Email Marketing Stats

Did you know 64% of decision makers read their email via mobile devices? Check out some more interesting statistics related to email marketing.

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by Craig Bailey on 19 July 2013 11:56:36 AM
Tags: Email

Is Email Marketing Dead?

An overview of why email marketing continues to be one of the most effective marketing channels for business to use.

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by Kerry Butters on 3 May 2013 7:59:10 PM
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