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Each week we share our latest digital marketing and HubSpot experiments, findings, tips and strategies.

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Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 231: Reflecting on 2020

This episode we change things up a little and end the year reflecting on the good, the bad and the future.

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by XEN Systems on 18 December 2020 9:00:00 AM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 230: What parts of HubSpot do Enterprises focus on?

In this episode, we’re chatting through what we typically see larger corporates and enterprises focusing on - and in turn how HubSpot Enterprise is a fit.

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by XEN Systems on 15 December 2020 10:43:00 AM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 229: How To Improve Your Sales Results using HubSpot Sales Professional

In this episode, our 229th we consider how mid-large companies can use the professional features of HubSpot Sales Hub to elevate their growth.

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by XEN Systems on 4 December 2020 12:19:41 PM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 228: How To Scale with HubSpot Marketing Professional In Real Life

In this episode, our 228th we consider how mid-large companies can use the professional features of HubSpot Marketing to elevate their growth.

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by XEN Systems on 2 December 2020 10:19:06 PM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 192: Best of HubSpot Workflow Automation. And Taylor Swift.

This episode we chat about our favourite recent workflow automation features, plus Taylor Swift and Justin Bieber.

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by XEN Systems on 6 March 2020 9:03:00 AM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 191: Workflows are all Go, Chrome Third Party Cookie panic

This episode we chat about Workflow Go Actions, Third Party Cookies and what Chrome’s upcoming crackdown on them means, plus Instagram ECommerce. Oh, and McMuffins!

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by XEN Systems on 28 February 2020 9:03:00 AM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 190: HubSpot ABM Beta features, Quote Workflows

This episode we chat about HubSpot’s ABM features, start playing with Quote based workflows, and test a neural network powered content creation tool.

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by XEN Systems on 21 February 2020 9:03:00 AM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 189: Tiny but mighty HubSpot features

This episode we chat about a bunch of little but useful HubSpot features.

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by XEN Systems on 14 February 2020 9:04:00 PM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 188: HubSpot Workflow Gotcha Fixer & Sales Automation

This episode we chat about HubSpot’s new option in workflows for avoiding merged contact issues. Plus tips for automating some of your key sales tasks.

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by XEN Systems on 12 February 2020 3:03:00 PM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 187: Deeply Powerful HubSpot Marketing Enterprise 2020 Review

This episode we chat about the new, deeply powerful, HubSpot Marketing Enterprise 2020 re-launch. Plus multi IF/THEN workflow branching.

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by XEN Systems on 3 February 2020 4:25:00 PM
Tags: Marketing Manager, HubSpot, HubShots, Episodes

Episode 186: Optimising Popup Forms

This episode we chat more about using behaviour targeting on HubSpot popup forms. Plus we ponder whether you should show ads to existing customers.

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by XEN Systems on 24 January 2020 9:03:00 AM
Tags: Marketing Manager, HubSpot, HubShots, Episodes, Marketing

Episode 185: HubSpot Popup Form targeting gets awesomer

This episode we chat about the new targeting features in popup forms, plus we remember Lil BUB.

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by XEN Systems on 10 January 2020 9:06:00 AM
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