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Each week we share our latest digital marketing and HubSpot experiments, findings, tips and strategies.

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Tags: Digital Manager, Marketing Manager, Social, Strategy, social strategy, Spotify

How to Use Spotify Ad Studio to Reach Your Audience

We give you some insight into Spotify’s new self-serve advertising platform, Ad Studio, to help you decide if it's the right platform for your business.

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by Kylie Browne on 9 August 2018 9:54:35 AM
Tags: Marketing Manager, Social, Strategy, General, social media, social media marketing, social strategy

Effective Positioning Of Your Brand Or Business On Social Media

In today’s fast-paced and competitive business world, you may have to ask yourself as a digital marketing manager – “is your brand or business reaching the right people on the right platforms? Are the

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by Tara Connolly on 27 April 2018 9:07:48 AM
Tags: Social, HubSpot, HubShots

HubShots Episode 118: Dark social, Newsletter headlines, Automated Tasks of Deal Stages

This episode we look at LinkedIn’s sponsored video push, think through dark social, review HubSpot features for deal stages, and consider how CB insights tweaks their newsletter headlines to increase

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by XEN Systems on 14 April 2018 8:32:15 AM
Tags: Marketing Manager, Social, Strategy, General, algorithm, facebook, facebook changes

New Facebook News Feed Algorithms - What's Changed and How You Should Respond

New Facebook News Feed Algorithms - What's Changed and How You Should Respond

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by Tara Connolly on 7 February 2018 5:00:48 PM
Tags: Marketing Manager, Social, Strategy, facebook, google

How to Drive Traffic to Your Accounting Practice Website Using Paid Channels

How to use paid channels to drive traffic to your accounting web site - we look at 10 quick tips for planning your paid traffic strategy.

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by Roselen Fernandez on 7 September 2017 6:31:14 PM
Tags: Email, Marketing Manager, Social, HubSpot, HubShots, instagram, facebook

HubShots Episode 93: HubSpot Calendar tip, Sending Weekly Sales Reports, and why you need to Stop Organic Social activities!

Ian and Craig chat through a quick tip for using the HubSpot calendar, plus a hack for sending weekly sales reports even if you don't have the HubSpot reporting add-in.

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by Craig Bailey on 19 July 2017 6:46:40 AM
Tags: Digital Manager, Marketing Manager, Social, facebook, social media

A Guide For Marketers After Facebook Internal Content Guidelines Leaked

What Marketers and Publishers Should Focus on When Sharing Content On Facebook.

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by Kylie Browne on 24 May 2017 2:21:42 PM
Tags: Marketing Manager, Social, Strategy, HubSpot, Interesting Reading, General, marketing managers, snapchat, social media

Interesting Reading: Influencers and Homepage Assets

From social media to successful site design, XEN Systems has got you covered for this month's most interesting marketing reading.

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by Tara Connolly on 7 April 2017 6:41:23 PM
Tags: Email, Marketing Manager, Social, Strategy, Interesting Reading, General, marketing managers, content strategy, email marketing, facebook, social media, twitter

Interesting Reading: Questions and Clichés in Marketing

We're almost at the end of February and all of the marketing managers among us should be well into another year of strategising, planning and optimising.

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by Tara Connolly on 23 February 2017 1:57:28 PM
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