Why Google Ads Brand Campaigns are Important
It's not uncommon for managers to want to switch off a branding campaign when they rank at the top of the page organically. Take a look at why we recommend running brand campaigns in your Google Ads m
Each week we share our latest digital marketing and HubSpot experiments, findings, tips and strategies.
It's not uncommon for managers to want to switch off a branding campaign when they rank at the top of the page organically. Take a look at why we recommend running brand campaigns in your Google Ads m
We give you some insight into Spotify’s new self-serve advertising platform, Ad Studio, to help you decide if it's the right platform for your business.
Through messenger applications, customers are able to talk “directly” to the business or brand whenever they have inquiries or issues that need to be resolved as quickly as possible.
Smart lists are a very powerful tool for lead organisation, but you can also use them to do some quick analysis of growth vs loss. Here's how we do this at XEN Systems.
In today’s fast-paced and competitive business world, you may have to ask yourself as a digital marketing manager – “is your brand or business reaching the right people on the right platforms? Are the
Social Media Trends Happening Today That You Need To Be Aware Of
Insights On Social Media Marketing And Your Business
If you received HubSpot's email and you're not sure what to make of it, don't have time to read up on GDPR compliance or you're just not sure if it affects you or not, we've consolidated the most impo
If you want to expand as an organization in 2018, you will need an ecommerce solution that offers you long-term scalability, supports automation, and generally gives your brand enough room to grow in
New Facebook News Feed Algorithms - What's Changed and How You Should Respond
How to use paid channels to drive traffic to your accounting web site - we look at 10 quick tips for planning your paid traffic strategy.
You're competing with a lot of accountant and accounting practice online - so how do you get a piece of that traffic pie from Google? Check out our 15 creative ideas on how to drive free Google traffi
In this episode we dive into HubSpot Calls, Conversation Workflows, Outcome based marketing, Taking time to recharge, and more!
In this episode we dive into Hubspot Snippets, HubSpot RSS Emails, Our upcoming HubShots 28-Day Challenge, Subscribe versus Follow, and more!
Facebook Advertising is introducing aggregated event measurement which will require advertisers to verify their domain and set up event optimisations.
XEN partners with sales and marketing teams in B2B technology companies to deliver strategy, implement marketing technology and drive business growth through digital marketing campaigns.
HubShots is the podcast for marketing managers and sales leaders who use HubSpot. Listen to the latest episode here.
XEN is a HubSpot Gold Certified Partner since 2016.
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